Simple pricing. Everything included.

Yes. The monthly price you see is what you pay for everything in that plan. The only extra is your ad budget, which you control — and we always show our fee on it clearly.

Your ad budget is yours and is paid straight to Google, Meta, LinkedIn, and OTA promotion tools. Each plan includes ad management up to a set amount. Above that, our fee is a flat 10%, shown clearly on every invoice. We focus on your RPI and GOP contribution — so the budget is sized to lift your CompSet position, not to grow our fee.

No setup fee and no long contract — plans are month-to-month. Prefer to pay yearly? You can, and save about two months.

No — your brand controls the property website (it’s served from brand.com or a brand-approved template). We don’t touch it. We run the marketing layer around it: local SEO, paid search, AI search, reputation, group sales pages on permitted subdomains, content the brand allows. Brand-compliant from day one.

Yes. AdellaInsight reads from your PMS and STR Star Report so every booking, ADR, and CompSet position flows into your dashboard automatically. We support the major platforms used by franchised hotels today (Opera Cloud, OnQ, IHG Concerto, Choice ChoiceADVANTAGE, Wyndham Wyn-EZ) — see our Technology page for the categories we cover.

We’re honest about this: no, we’re not on any brand’s approved vendor list, and we’re not pretending to be. We run alongside Marriott Digital Services, Hilton Worldwide Sales, IHG Concerto, and Wyndham’s tools — covering the marketing the brand doesn’t (local capture, non-room, AI search, groups, reputation, PIP). Every campaign we run is built to your brand’s creative standards from day one so nothing gets flagged in a QA inspection.

Your brand’s digital services build the brand and drive national bookings to brand.com. We build your property’s local capture, non-room revenue, group pipeline, and reputation — the layer that wins your CompSet within the brand system. Different scope, complementary, never overlapping.

We don’t touch them. Your CRS, PMS, brand portal, and Honors/Bonvoy/One integrations stay exactly as they are. We read from your PMS and STR data, that’s it. The marketing we run sits on top of your existing stack — no migration, no disruption.

Marriott (Hampton Inn equivalents through Marriott Hotels), Hilton (Hampton Inn through Conrad), IHG (Holiday Inn through InterContinental), Wyndham (Days Inn through Wyndham Grand), and Choice (Comfort Inn through Cambria). We’ve focused on Upper Midscale and Midscale franchised properties — the sweet spot where brand fees are real but brand marketing doesn’t deliver enough local capture.

On the Pro and Enterprise plans, yes — a US team trained on franchised hospitality handles group sales inquiries, RFP responses, TripAdvisor and Google review responses in your voice, and after-hours booking questions. Foundations and Growth plans don’t include concierge response; we provide monitoring, templates, and pattern reporting instead, so you know what concierge support would be worth before upgrading.

Just days. There’s no long onboarding — your US team and our technology get you live quickly, then keep improving from there.

Our technology does the heavy lifting that usually takes a big team, so expert marketing costs less. You get great work at a fair price.